Nov 18, 2022The Second-order EffectDo you ever feel like you aren’t living your best life when you see people posting about their amazing lives on Social Media? Do you ever feel left out when you see fun reels from your friend’s goa vacation? The Second-Order Effect Most social media platform algorithms promote content that appeals to the…UX2 min readUX2 min read
Aug 21, 2022Redesigning Krispy Kreme app for a better user experience.🎖️Role: UX DesignerUx Case Study6 min readUx Case Study6 min read
Mar 12, 2022Seeking Solace In WritingI have always been fond of literature and words, and it still fascinates me how people can use words to write such beautiful pieces. When I was younger, a now distant relative gifted me a diary. A journal of sorts. It had Disney princesses all over it, and it had…Blog3 min readBlog3 min read
Mar 4, 2022My Love For FictionImagination and Fiction make up more than three quarters of our real lives ~Simone Weil Why I fell in love with fiction. Fiction lets us dream, lets us enjoy the beauty of another world, no matter the circumstance you’re currently living under. …Blog2 min readBlog2 min read
Feb 18, 2022Are we all okay?The Taboo Around Therapy Although the pandemic gave youngsters the time to really dwell on the topic, and develop a better understanding of it, the preceding generations still seem to struggle with the idea of being mentally healthy. The idea of reaching out and seeking professional help for your peace of mind is mostly…Blog5 min readBlog5 min read
Feb 11, 2022Fear of JudgementWhat is Judgement? We learn a lot about a person from their behavior, their body language, and their energy when we first meet them, and within the first few seconds, we form a solid opinion about them. Our minds try to read and find patterns in everything we see. …Blog5 min readBlog5 min read
Feb 4, 2022Stereotypes: how they affect usThe concept of stereotypes is misguided and is devoid of any emotion. How Stereotypes impact our lifestyles. Stereotypes govern our behaviors, our thought processes and also have major ramifications on our lifestyles. We are born into a world that consists of a predefined template of the people we need to become, and the gender norms…Blog3 min readBlog3 min read
Nov 27, 2021The Art of Unlearning.“The illiterate of the future are not those who can’t read or write but those who cannot learn, unlearn and relearn” ~ Alvin Toffler We grow up in rigid environments where we are conditioned to believe in a set of things and completely disregard others. We have too many preconceived…Blog4 min readBlog4 min read
Nov 24, 2021Fundamentals of MarketingIs marketing all about deception and corny advertisements? In this article, we will read about marketing and how it impacts different customers. Marketing as a whole is about understanding the flexibilities of the human mind. …Digital Marketing4 min readDigital Marketing4 min read
Nov 7, 2021Redesigning a Retail & Renovations Website — UX Case StudyProblem Statement Local construction firms rely on word of mouth and referrals to gain clients, lacking a strong online presence. Mattbeth is a Renovations and construction firm situated in Miami, Florida. This project aims to redesign their website to improve the company’s online presence and enhance customer support, in order to increase…Case Study6 min readCase Study6 min read
